Digital Television Strategies by B. R. Mitchell, ISBN 0333992954
In Britain, America, and many other countries, television audiences and advertising revenues are declining. At the same time digital television and new models are emerging. This book looks at the reinvention of television, and answers many essential questions about the future of this fickle industry.
Revolution Televised: Prime Time & the Struggle for Black Power
After a decade-long hiatus, African-Americans once again began appearing regularly on television in the 1960s. This book deftly illustrates how black television artists operated within the constraints of the television industry to resist and ultimately shape the mass media's portrayal of African-American life.
Revolution Televised: Prime Time & the Struggle for Black Power 
Discount big screen television > Revolution Televised: Prime Time & the Struggle for Black Power
Television, Cult, and the Fantastic
For more than forty years, science fiction, fantasy and horror have been captivating television audiences around the world. The imaginary worlds of Star Trek, The X-Files, Xena: Warrior Princess, and Buffy the Vampire Slayer have become resources for lucrative multimedia franchises, their fiction extending beyond television into films, novels, video games and a wide range of other merchandise. Cult television series, once associated with small and marginalized groups of avid viewers, have stormed the mainstream. Television, Cult and the Fantastic considers the commercial success of cult television series in relation to other multimedia cultural phenomena such as Star Wars, The Lord of the Rings, and Harry Potter. The book examines their genres, themes, textual and marketing strategies, relating these to wider debates about audiences and consumers, the culture industry, technologies and storytelling.
Television, Cult, and the Fantastic
Discount big screen television > Television, Cult, and the Fantastic